InnoMedia Systems Ltd was founded in April 2005 by Russell Branch and MC Patel in the belief that there is a significant opportunity for a hardware distribution company that goes that little bit further for its Principals and its Customers.

We specialize in providing leading edge High Definition, test, imaging and interface tools for the increasingly HD centric Broadcast, Telecomms and Consumer Products industry sectors.

Concentrating on just a handful of Principals allows us to provide a highly technical sales and support service, with in depth knowledge of both the products and their use and application.

We also seek to act as a strategic extension to the sales force of our Principals - pro-actively searching for new sales opportunities and providing regular, in depth feedback that, we hope, enhances both their Production and Development departments.

Russell and MC have a combined experience of more than 50 years in the development and sales of consumer products, broadcast equipment and telecomms. MC has vast experience of the Production and Post Production segments, gained through forming his own companies and also providing Start-Up and Business Development consultancy to many external companies; whilst Russell started as a TV and Monitor design engineer before moving into B2B sales within consumer products, telecomms and latterly the Video and Cinematography segments.

David Alexander joins us to bring a wealth of export sales knowledge and capability to our ranks. He is completely fluent in Spanish, having spent many years in Spain as the S. Europe sales manager for Quantel. During this time he established sales contacts and channels in much of southern Europe and South America.
 

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